ARTiiG is a new Scandinavian sweatshirt brand dedicated to the creation of
high quality well-fitting sweatshirts inspired by contemporary art.
Every style is based on a unique artistic concept and comes in
a numbered & limited edition.
All sweatshirts are made of 100% organic cotton - of course.
Artist & Creative director Wendy Plovmand:
"As an artist working in the domain of public space and largescale commissions, I came up with the artistic project Artiig – wearable artwork.
By wearing art pieces in the public space - art communicates with a larger number of people and not simply those in the art world, who visit galleries or art shows.
With my background as both an artist and a creative director in the fashion industry, I wanted to merge these two worlds and what was more accessible to people and relevant for me to use as a canvas, than the clothes we wear?
The vision of ARTiiG is to show love and appreciation for art as a way of communicating, questioning and being in the world.
Each style is numbered in a limited edition. Similar to an artwork,
all sweatshirts have a title and an artistic idea behind it,
described on a card, that accompanies all styles."
Hope you will enjoy!
The name ARTiiG derives from the German word ‘artig’ meaning
‘by good nature’.
Our mission is to combine art and fashion with good ethics.
Stay ARTiiG & keep expressing, questioning, reading & studying art.
Show care for the people around you & keep the world united!